|
In simpler terms, it is how you make a web page available so that search engines can find it, access it and analyze it to determine its relevance in relation to users' search intentions. Well, deindexing is the opposite action, that is, applying a series of protocols - which we will talk to you about later - so that Bot does not crawl the URL. What are the effects on of deindexing a URL Now, having clarified the central point of this blogpost, many questions arise. For example: "Isn't this bad for website traffic" "Will deindexing reduce my sales" Well, yes and no.
By deindexing we are telling search engines that they do not have to Bahamas WhatsApp Number consider a page on our website for the results and this may initially generate a drop in the monthly traffic to which we are accustomed. Likewise, if we analyze 's algorithm a little in terms of deindexing, we can see that it takes into account the traffic of one URL to "trust" another on the same site. Therefore, if we generate a random deindexing, we can affect sessions, sales or the timing of traffic.

However, this process cannot be carried out randomly and there are practices that turn this action into a strategic activity to generate better business results. Do you want to know them Keep reading! ebook how to improve the performance of your website In which cases is this action necessary The reasons for doing this can be very diverse and range from eliminating pages that do not meet the organization's quality standards , to "deleting" them in order to generate others that are more up to date with current conditions. Therefore, we will separate by case the scenarios where deindexing can become a beneficial and productive practice for the blog, website or e-commerce of a person or company.
|
|